Browse & Filter Biases

Showing 187 biases.

What Should We Remember?

We store memories differently based on how they were experienced

Tip of the tongue phenomenon

Description

The phenomenon of failing to retrieve a word from memory, combined with partial recall and the feeling that retrieval is imminent.

Tip of the tongue phenomenon in business decision

During a presentation, a speaker might struggle to recall a specific term or name, even though they know it and feel it's just out of reach, temporarily disrupting their flow.

Tip of the tongue phenomenon in personal life decision

You can't recall a familiar actor's name but feel that it's right on the edge of your memory.