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Showing 187 biases.

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To get things done, we tend to complete things we've invested time and energy in

Processing difficulty effect

Description

Information that takes longer to read and is thought to be more difficult to process is more easily remembered.

Example 1:

Complex, dense training material, while harder to get through initially, might lead to better long-term retention of key concepts if employees fully engage with it, compared to overly simplified material.

Example 2:

Using a slightly less common font or a more complex sentence structure in key warnings or instructions might, counterintuitively, lead to better recall because it requires more cognitive effort to process.