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We notice things already primed in memory or repeated often

Mood–congruent memory bias

Description

The improved recall of information congruent with one's current mood.

Mood–congruent memory bias in business decision

A manager in a positive mood is more likely to recall positive past performances of their team members during an appraisal, while overlooking negative incidents.

Mood–congruent memory bias in personal life decision

On a bad day, you tend to recall other negative experiences, making it feel like everything always goes wrong.