Browse & Filter Biases

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Forer effect

Description

(Also Barnum effect) The observation that individuals will give high accuracy ratings to descriptions of their personality that supposedly are tailored specifically for them, but are in fact vague and general enough to apply to a wide range of people.

Forer effect in business decision

Employees might readily accept generic feedback from a personality test used in a corporate workshop as highly accurate and specific to them, even if the descriptions are broadly applicable.

Forer effect in personal life decision

You feel a generic personality test describes you perfectly because it includes vague positive traits.