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Too Much Information

We notice things already primed in memory or repeated often

Empathy gap

Description

A cognitive bias that causes people to underestimate the influence of visceral states (e.g., hunger, pain, emotion) on their own or others' behavior or preferences.

Empathy gap in business decision

Product designers who are not currently experiencing user frustrations with a complex interface may underestimate how difficult and annoying the interface is for actual users.

Empathy gap in personal life decision

When you're calm, you can't understand why you get so angry during arguments; when angry, you underestimate how your anger affects your decisions.