What Should We Remember?
We edit and reinforce some memories after the fact
Cryptomnesia
Description
Occurs when a forgotten memory returns without its being recognized as such by the subject, who believes it is something new and original.
Cryptomnesia in business decision
An employee proposes an idea in a brainstorming session, believing it to be original, when in fact they unconsciously recalled it from a similar discussion or article they encountered previously.
Cryptomnesia in personal life decision
You write a "new" song believing it is your own, but it's actually a tune you heard years ago.